Shopping in Mountain Brook

From colorful hot air balloons and historic ghost hunts to local shopping, Gulf Coast traditions and one-of-a-kind cultural experiences, this weekend is full of opportunities to explore a different side of Alabama. Whether you’re planning a quick day trip or staying close to home, these events offer plenty of reasons to get out and experience what makes communities across the state so special.

30th Annual Saddle Up for St. Jude-Tuscumbia 

July 16th-18th

Trade the city for the trails at the 30th annual Saddle Up for St. Jude, a three-day fundraiser that combines live country music, horseback riding and family-friendly fun, all while supporting St. Jude Children’s Research Hospital. Held at Gardiner Farms in Tuscumbia, the event features performances by Shenandoah, Jo Dee Messina and Rodney Atkins, plus more than 3,000 acres of riding trails, food vendors, a kids zone, pony rides and a Saturday auction. Whether you’re coming for the concerts, the horses or the cause, every ticket helps support lifesaving care for children.

Montgomery Hot Air Balloon Festival 

July 17th-18th

Look to the skies as dozens of colorful hot air balloons take flight over Blount Cultural Park during the Montgomery Hot Air Balloon Festival. Taking place July 17-18, the two-day event features balloon glows, tethered balloon rides, live music, food vendors, local artisans and family-friendly activities.

2026 Mountain Brook Market Day- Birmingham 

July 18th

Spend the day shopping local at the 25th annual Mountain Brook Market Day, returning to Mountain Brook Village and Lane Parke on Saturday, July 18. Held during Alabama’s Sales Tax Holiday weekend, the longtime community tradition features sidewalk sales, outdoor tents and exclusive discounts from participating boutiques and retailers, with many stores offering special promotions throughout the day. Whether you’re searching for back-to-school essentials or simply looking to browse some of Birmingham’s favorite local shops, it’s the perfect excuse for a day of retail therapy.

Summer Spirits Real Ghost Hunt at Birmingham Arlington Historic House 

July 17th

If you’re looking to add a little mystery to your weekend, this after-hours paranormal investigation at Birmingham’s historic Arlington House offers a unique experience. Led by the Southern Ghost Girls Tours team, guests will explore the 1840s home and its grounds using paranormal investigation equipment while learning about the property’s haunted history and reported unexplained encounters. The interactive event runs from 7 to 10:30 p.m. on Friday, July 17, and is geared toward curious first-timers and seasoned ghost hunters alike.

93rd Annual Alabama Deep Sea Fishing Rodeo – Dauphin Island 

July 17th-19th

Whether you’re an experienced angler or just want to soak up the atmosphere, the 93rd annual Alabama Deep Sea Fishing Rodeo is one of the state’s signature summer traditions. Held July 17-19 on Dauphin Island, the world’s largest saltwater fishing tournament draws thousands of anglers and spectators for three days of competition, live music, food vendors and family-friendly entertainment. With 33 fishing categories, more than $1 million in cash and prizes, and a history dating back to 1929, it’s a bucket-list event for anyone who loves Alabama’s Gulf Coast.

Willie Quill’s Quilt Studio & Pantry Grand Opening – Gee’s Bend

July 18th

Take a road trip to one of Alabama’s most celebrated arts communities for the grand opening of Willie Quill’s Quilt Studio & Pantry on Saturday, July 18. Located beside the Gee’s Bend Ferry Landing, the new artist-run space invites visitors to experience the living tradition of Gee’s Bend quilting through studio tours, quilt sales, live demonstrations and storytelling from local residents. The celebration also includes a backyard barbecue, kids’ activities, yard games and locally made treats, making it a great opportunity to explore the history, artistry and hospitality that have made Gee’s Bend world-renowned.

However you choose to spend the weekend, don’t miss the chance to discover something new along the way. From longtime Alabama traditions to first-time events and hidden gems, these celebrations are a reminder that some of the state’s best experiences happen when you simply get out and explore.

Stay up to date on local events. Subscribe to our newsletter and get the best of Alabama delivered to your inbox every Friday.